Project Overview
Agency: Heaven Media
Sony engaged Heaven Media to lead the U.S. launch of their new Inzone product range — a strategic push to establish Sony as a major player in the competitive gaming tech space.
Heaven brought in Two is One Studios to lead creative execution and commercial production. We supported the launch of Inzone’s gaming headsets and monitors by producing immersive content, activating influencers with strong gaming affinity, and building a hands-on escape room competition. The campaign drove brand awareness, creator engagement, and positioned Inzone as a credible alternative in the gaming hardware market.
Product Launch Impact
Our Brief
Drive awareness and product affinity across North America using high-impact visuals that humanize performance footwear while aligning with seasonal product drops.
Our Brief
Deliver a performance-first tech marketing campaign assets that fuse immersive experience with scalable content. Heaven Media and Sony needed buzz, reach, and assets that could fuel both PR and paid media.
What We Did
- Full creative direction
- Produced video and photo content optimized for paid ads, PR, and social
- Integrated storytelling for web, retail, and paid ads
Campaign Highlights
Unlocking the Potential of Your Project
Our project delivers a range of benefits, including increased engagement, higher sales, and improved efficiency. With our innovative approach and cutting-edge technology, we create unique experiences that captivate your audience and drive results.
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