Project Overview
In partnership with Heaven Media, we joined forces to support AMD on a groundbreaking campaign called Coast to Cache. This hybrid digital-meets-physical experience brought gaming culture to life through immersive storytelling, influencer activation, and real-world adventure. Our role: capture every moment, twist, and turn of this ambitious, high-energy activation.
Our Brief
Heaven Media, on behalf of AMD, tasked us with documenting an original branded content experience. The concept centered on a gamified challenge involving four influencers—two based at AMD HQ and two at Microsoft HQ. These players were “dropped” into the real world from a virtual universe and pitted against each other in a high-stakes treasure hunt orchestrated by a rogue digital entity known as The Professor.
The influencers would receive clues from The Professor, solve puzzles, and complete challenges to unlock three keywords. These words would lead them to the geocache location—the final loot. The first duo to reach the cache would win.
What We Did
- Multi-location video production across two corporate HQs
- Live-action cinematography capturing influencer interactions and gameplay
- Coordinating with Heaven Media and AMD for seamless brand alignment
- Post-production editing optimized for social, digital, and campaign recap formats
Unlocking the Potential of Your Project
Our project delivers a range of benefits, including increased engagement, higher sales, and improved efficiency. With our innovative approach and cutting-edge technology, we create unique experiences that captivate your audience and drive results.
Engage your audience with captivating content
Boost your sales and revenue with our solutions
Streamline your processes and improve productivity
We Are Ready To Help!
